DEN Cable Distribution Industry
 

Star DEN JV

The 50-50 Star DEN Joint Venture

DEN Networks and Star India, India's leading television broadcasting house, formed Star DEN, a strategic 50-50 Joint Venture for the distribution of TV channels and services in India. The J-V, formed in 2008, was the exclusive distribution house for all channels and services of Star India and other leading broadcasting houses.

Media Pro - The Star DEN and Zee Turner Joint Venture

In May 2011, STAR DEN Media Services (STAR DEN) formed a 50:50 joint venture with Zee Turner Limited, a joint venture between Zee Entertainment Enterprises Ltd and Turner International Private Limited, for jointly distributing channels and services of the two entities across India. The joint venture company is called Media Pro Enterprise India Private Limited and commenced operations from July 2011. DEN is a participant in this J-V through its 50 percent stake in STAR DEN.

The coming together of India's leading content aggregation and distribution companies brings 73 pay TV channels and services from the erstwhile Star DEN and Zee Turner bouquets under the same roof. Media Pro distributes leading channels and services including Star Plus, Star Movies, Star World, Zee TV, Zee Cinema and several others. The objective of the JV is to transform content distribution in India by creating efficiencies in the distribution arena, promoting transparency, and spurring digitisation.

Click to view the Media Pro website.